These are not technically business books. However, they are two of the most important books I’ve ever read and form the basis for so, so much of the principles for growth and prosperity. They are, to my mind, in the must read category and should be compulsory reading for young people as soon as they’re [...]

Today’s media has been two dog items for BBC Three Counties (always a pleasure) and 4FM, an Irish-based station which described itself to me as a ‘the offspring of what would happen if Jeremy Vine and Chris Evans had a baby’. The Three Counties piece was an item on the importance and value of socialisation [...]

News International? Time Warner? Nope. Neither. It’s………… ……JP Morgan Chase! Knock me down with a feather. I would have never have got that question right in a pub quiz. But it’s true. Just heard it on Bloomberg. What next? Am I going to find out that the largest manufacturer of running shoes is not Nike [...]

I still remember when the Thriller video got its TV premier. It was such a big deal. Like, really a big deal. It didn’t fall short either. The hype was worthy. But how, in these days of media saturation, overnight celebrity and more brand launches in a week than you used to get in a [...]

1) Give it a deliberately provocative name – check. 2) Position it with hot women showing much flesh – check. 3) Make it much bigger/stronger/faster than predeccors – check. 4) Wait for Mr Outraged from Hemel Hempstead to do the rest of your job for you – checkmate. AN energy drink called Simply Cocaine was [...]

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